Shoulder Season Experience Development Workshop


What is a tourism experience? Why create winter/shoulder season tourism experiences? 


Phase One: Virtual small group workshop with breakout rooms

Through inspirational examples and peer-to-peer sharing, we’ll dive into the ins and outs of developing an innovative and memorable visitor experience. Let’s uncover potential growth areas in your existing business while looking through the lens of Shoulder Season (Fall, Winter, Spring) development. Come ready with an idea we can work through together. Limited capacity.   


Phase 2: Operator Coaching 

Once participants have attended the workshop, they are invited to participate in a 1-hour virtual, one-on-one coaching session to help advance their experience/offer. These sessions help operators stay focused and work toward the creation of a new visitor experience. 


To register, please reach out to Andrew Redden, Manager of Economic and Tourism Development at  






Event Types

Business Workshop

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